Kay strongly believes that combining everyone’s individual qualities will always lead to the best results. After graduating from bilingual VWO, he was sure he wanted to keep the international aspect in his studies. Therefore, he chose the Bachelor International Business Administration in Tilburg, where he gained broad knowledge about different business disciplines. After completing his Bachelor’s degree, he was looking for a new challenge. This resulted in an internship at Philips Personal Health, where he worked in the marketing management team of the Philips Male Grooming (e.g, OneBlade) and Philips Beauty (e.g., Lumea IPL) product categories. Now that this internship has come to an end, he has started his Masters in Marketing Analytics in Tilburg. At YAG, Kay uses his broad knowledge of business and marketing (analytics) to tackle business challenges. In his spare time, Kay can be found with his family and friends, on the football pitch, or at the gym.