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COMPANY

GROTE CLUBACTIE
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SECTOR

ASSOCIATIONS & LEISURE
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TYPE

STRATEGY DETERMINATION
ASSIGNMENT
YAG has investigated how the National Large Club Action Foundation can assist Dutch associations in their search for extra income, now and in the future. YAG has conducted research in two directions; inside and outside the current (lottery) promotion.
REFERENCE
The YAG team, with its enthusiasm and expertise, has been able to make a good analysis of the strengths / weaknesses and wishes of Dutch club life. A volunteer environment is very difficult to understand. This requires specific skills and empathy. YAG has succeeded in conducting a representative study, advising the National Large Club Action Foundation in its future strategy development. With a thorough and flexible approach, they have been able to give a good idea of a possible future perspective on which our organization can further develop its strategy in a traditional world (sports clubs).
Frank Molkenboer, director of the National Large Club Action Foundation